Petit Bateau Morocco
Moroccan subsidiary of the iconic French children’s-wear brand, offering its collections in Morocco through online store and physical boutiques in Casablanca.
The Challenge
Adapt an international children’s fashion brand to the Moroccan market: translations, product selection, local delivery, loyalty, while retaining the brand’s DNA.
The Solution
Implementation of a Moroccan e-commerce site; integration of physical stores in Casablanca (e.g.: Morocco Mall, Casa Maarif), localisation adaptation (language, currencies, delivery) and maintaining Petit Bateau’s visual identity.
The Results
The brand enjoys strengthened digital and physical presence in Morocco, consolidating its image among Moroccan families while respecting its international quality standards.
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